A lot of people build personal brands around 'the struggle', being relatable and essentially saying that they are 'just like you' (but a little more visible). People are often drawn to things that they can relate to. It's comforting to see someone also going after the thing that they are working towards. But if their … Continue reading The problem with trying to be relatable
It seems sometimes that we shy away from being in conversation or an environment with people that we disagree with. I've previously written that I think it's worth unfollowing people on social media that you disagree with. The reason for this is that on social media it's rare that people with differing opinions have a … Continue reading Disagreements aren’t a bad thing
Social media plays a significant role in many peoples lives. However, when used in certain ways it can come with negative implications such as wasting time, unnecessary feelings of jealousy and distracting you from what you really care about. Here are 3 small ways to avoid or at least reduce those negative implications whilst still … Continue reading 3 small ways to change the way you use social media
When your life gets overwhelming and everything feels like too much, you might need to strip things back for a little while. When you remove things from your life it makes you realise whether you really want or even need them. You could log out of your social media accounts (or at least mute everyone … Continue reading Stripped back
I recently read an article about how much various influencers get paid. The majority of the people were twenty something but the numbers of followers ranged from a few thousand to a few hundred thousand. What I've found to be interesting is that when paying an influencer to create content you're paying for 2 things: … Continue reading The content and the audience
There was once a time where we would tune out of 'real life' and go online. These days many of us live online and tune out to experience 'real life'. We go from Instagram to Twitter to YouTube to Amazon to clothes shopping to reading articles to watching webinars. Not necessarily in that order and … Continue reading Why are you online?
Clubhouse.io (a project management platform) recently announced that they would soon be changing their name to Shortcut. I think a big reason for this was to not be confused with the audio based social media app also called Clubhouse. My initial thought was that changing the name was risky because even if nothing else changes, … Continue reading What’s in a (brand) name?
Instagram now allows you to turn off the numbers (likes and views) on other people's posts. I didn't think much of it until I turned the likes back on. I found that with the numbers off, I was solely focused on the content. However, with the numbers on, they were the first thing I looked … Continue reading Other peoples numbers
They both began with having a single use but overtime have become multi-functional. Those of us with smart phones may find that we no longer have use for: mp3/4 players, cameras, torches, home telephones, address books, calendars, calling cards for overseas calls, photo albums or even a laptop. Instagram has done the same but instead … Continue reading What do Instagram and mobile phones have in common?
Over the past few months I've written various posts about Clubhouse. I wrote about how it had had grown but also my thoughts on the future. Over the past month or so it seems that Clubhouse has fallen. I believe it to be because the app came out whilst many of us were in lockdown. … Continue reading The rise and fall of Clubhouse