When we think about getting someone to buy something the first is probably that it's a bad thing. Perhaps what comes to mind is a greasy car salesmen or some sort of trickster who will tell lies to convince you to spend money. But what about the other times we buy things based on being … Continue reading Nobody wants to feel like they’ve been duped
Tag: customer
Expensive online courses
I recently came across an online course that I had no intention of taking but I was curious of what the price would be. It was the kind of course where someone was selling something they had taught themselves to do. I personally thought it was quite expensive and I couldn't help but wonder the … Continue reading Expensive online courses
When to change your customer
In a podcast episode from a while back the host answered a question about what to do if your customer, the people you're selling to, aren't allowing you to make enough money. The answer was something along the lines of 'change your customer'. If you know how much you want to make a month as … Continue reading When to change your customer
The consumer doesn’t care
The viewer or the consumer does not have to care about what went on behind the scenes. They are there for the art not the person and I think that in some cases that's the way it should be. In other cases, like on social media, the consumer is often there for the person just … Continue reading The consumer doesn’t care
Creating a sustainable business
Some of the businesses that have suffered the most are the ones built on bringing people together and having person to person interactions. On the other hand for the people that have created online businesses they can run from anywhere, it's pretty much business as usual. They may even be seeing an increase in customers/clients … Continue reading Creating a sustainable business
Price, value and auction
I recently wrote a post called Does the customer determine value? Here are some more thoughts related to value, price and the customer. Think about an auction, the seller will often have a reserve price (the minimum amount they're willing to sell the item for). Yet items often get sold for significantly higher because buyers … Continue reading Price, value and auction
Does the customer determine value?
I recently saw some things for sale and my first thought was that I wouldn't buy them. In my opinion the items weren't worth the price they were being sold for. But people were buying the items. Turns out that that even though I didn't value the items at the price they were being sold … Continue reading Does the customer determine value?