Many of us regularly post free content and some people also use that to lead people to their paid services. Sometimes the easiest way to get someone to value what you want them to pay for is by offering them something amazing for free. They'll either be so enticed that they want what you have … Continue reading The benefits of creating free content
The problem with trying to be relatable
A lot of people build personal brands around 'the struggle', being relatable and essentially saying that they are 'just like you' (but a little more visible). People are often drawn to things that they can relate to. It's comforting to see someone also going after the thing that they are working towards. But if their … Continue reading The problem with trying to be relatable
Spending time on your interests
Outside of all the things you're obligated or committed to do, how much time do you spend on your interests? It's easy to be dedicated to your career because doing so often comes with rewards like praise, promotions and a pay rise. It's easy to spend time on your 'side hustle' because doing so will … Continue reading Spending time on your interests
The feeling of fitting in
When we're focused on how we appear to others, we can end up doing things that we don't actually enjoy. We become so focused on perception that we don't even consider the importance of prioritising ourselves. It's worth acknowledging that sometimes we have a need to feel accepted. When your self esteem is low it's … Continue reading The feeling of fitting in
Order status update
I recently placed an online order from a beauty retailer and one from a fashion retailer. Both orders were delayed and the companies handled things totally differently. One company handled it by providing regular email updates on the status of my order, to apologise for their delay and assure me that I'd receive my parcel … Continue reading Order status update
All ideas welcome
When you're used to doing things alone, the thought of asking other people for their input, ideas or opinion might not be so appealing. But often seeking the perspective of an outsider is much more useful than we realise. They're able to see things from a point of view that is not so easily available … Continue reading All ideas welcome
Why you’re not as productive as you could be
So often in life we feel like we're super busy but in reality we aren't actually getting anything done. Perhaps you're the sort of person who always has at least 7 things on the go. You feel like you're busy but really you're just overwhelmed. You're overwhelmed because you're not allowing your mind to focus. … Continue reading Why you’re not as productive as you could be
Backing down is easy
If you're in a situation that you anticipate could be challenging, you may feel like the best thing to do is back down. That way you no longer have to deal with things or worry about the outcome being far from ideal. But backing down can also mean that you aren't willing to stand up … Continue reading Backing down is easy
How they used to be
The way that things are right now, probably isn't how they used to be. I think it's important to acknowledge when things have changed. Something that was good 2 years ago might not be so good anymore. And so there is not much use to clinging on to the way that things were because they … Continue reading How they used to be
Holding yourself back
I think one of the most common things that holds us back and stops us achieving our goals/aspirations is not focusing on the long term. You're so focused on every little thing that you have to do right now that you're missing the bigger picture. It might seem like it takes a lot of effort … Continue reading Holding yourself back