If often goes that the pieces you put the most effort into, spent the most time writing and generally are the ones you put the most heart into are the least popular.
Turns out sometimes your reader won’t be as enamored with the work that you consider to be your best, in fact they may hate it.
And so you may now find yourself with the dilemma of whether you should continue sharing what you consider to be your best work when your readers don’t seem to like it.
For me the answer is yes, your work should be about so much more than simply pleasing the reader.
Just because something isn’t popular, doesn’t mean that it isn’t any good or that it isn’t appreciated.
Prior to starting a daily blog my biggest worry was figuring out what to write about.
Daily blogging might seem daunting but once you figure out the kinds of things you want to share it suddenly becomes much easier. Below are 4 ideas for daily blogging that are wide enough that you won’t get bored and narrow enough that you can explain it in a short sentence.
A photo a day
Each day take a photo and share it, that’s it. You don’t need to explain the context behind it, you don’t even have to edit it. The title of each post could be a name for the image or a title that says something about your day in 10 words or less.
Share something that you’ve learnt, each day. It could be a few sentences on how smiling at other people increases your happiness or maybe sumarrise a few key points from an interesting article you read.
Comment on the news
Make each post about something you’ve seen in the news and share your opinion. You don’t need to be an expert in the area you choose to write about but you do need to share something thoughtful that is worth reading.
Each day share an idea. It could be related to one specific or just life overall and it doesn’t have to be new. Some examples are ideas on how to better care for the environment, fictional characters or improving your life.
Each of these daily blogging ideas are great starting points. Each one will force you to pay more attention to life as the moment you have to take a photo or comment on something, the more you start paying attention.
My favourite thing about this blog is that I’m driven by my commitment to writing more than anything else.
If I write something that gets 1 view, I’m just glad that I committed to writing something another day.
If I write something that gets 102 views, I’m glad that a bigger number of people got to read my words. That is a bonus on top of me committing to sharing something for another day.
When I started this daily writing practice it was not only because I wanted to challenge myself and wholeheartedly commit to something new.
I’m committed to doing the work as a priority, anything that comes along with it is secondary. That mindset makes posting daily 101 times easier because I’m not focused on getting my numbers up or having the most likes, comments or views.
It’s getting to that time of year when the Out of office goes on with an automatic reply that goes something like:
‘ Hi, I am currently on leave until 4th January and will respond upon my return. If urgent please contact email@example.com in my absence.’
However, for daily blogging there is no break or time off unless posts are pre-written in advance.
And sometimes that can be challenging when you want time to plan what direction to take things in the future or just want to take a break.
There is no out of office for daily blogging and once you start you commit to never being able to take time off.
It can feel daunting but it isn’t all bad because there is so much to gain from committing to a writing practice every single day.
When it comes to blogging, daily blogging in particular, there are endless ideas of what you can write about. But unless you’re keeping a journal it’ll be beneficial to keep what you share within a category, niche or even a few words.
However, it may even seem too difficult to narrow down what you write about. After all, how can you base 365 posts on the same thing and then keep on doing it year after year.
There are 2 problems with that statement.
The first is thinking too far in advance. The beauty of daily blogging is that you can choose to think about what you want write one post at a time. You don’t need to take on the burden of 365 days when you’ll probably forget what you write today in 50 days time.
Furthermore, there is next to no benefit in overwhelming yourself with the hundreds of posts you’ll have written a year from now.
The second problem is, if you choose to believe that you’ll run out of ideas, you probably will. It was Henry Ford that said “Think you can, think you can’t; either way you’ll be right.” and I agree.
People in the world have been writing about fashion, philosophy, personal development, marketing, creativity and so on for hundreds of years. So, what makes you think that you’ll suddenly run out of things to write?
There is no cap on ideas or inspiration, they’re infinite.
…but it’s worth it.
In a recent post I shared some thoughts about quitting daily blogging and I laid out some plans for what I would do moving forward.
At the time I thought it was a good idea and I thought that it would make things easier.
But in the weeks that followed I really started to enjoy daily blogging again. The writing process had become less difficult than it had been at the weeks prior.
Now, looking back I realise that the changes I planned to make wouldn’t have made things easier, they’d have remained pretty much the same. I’d have gone from posting short blog posts daily to posting slightly longer posts a few times a week. As much as daily blogging doesn’t always feel easy there is something quite special about making a commitment to posting everyday.
There is something special about the way I choose to see the world because I know I have to write something, even if it’s only 167 words.
Over the past few years with the way that the online world is changing, people are regularly asking whether there is any use in still blogging.
There is no set answer, it just depends on what works for you.
If your blog is used to advertise and sell you might find other platforms more advantageous. But if you used your blog to simply just write, I don’t think any other social media platform can quite compete.
It also depends on what you prefer. Some people see a blog as the main focus whilst everything else is supplementary. For others the focus is what is most popular and right now that is Instagram.
From November 17th, you may have noticed a new feature on Instagram, Guides.
Guides allow users to ‘find, curate and share the products, places and posts you love’. They can feature your own content or the content of others. Tech Crunch have a good article that explains things in more detail.
Aside from captions this feature is the first that allows users to create longer form content similar to a blog post.
It could be considered as an easier way to create blog posts that are based around shopping, pictures and recommendations. In fact, it’s likely to become what many creators will turn to and what many brands will start paying creators for.
On the other hand, for a blog that is focused on the words, where the images aren’t the main focus, guides won’t work as an alternative.
It will be interesting to see who uses this new feature and how. It will also be interesting to see the blogs this feature may end up replacing.
When you’re sharing your words online everyday there is very little pressure for what you post to be the best thing you’ve ever written.
If todays words aren’t particularly good, I know that I can always write something better tomorrow or the day after.
Sometimes what I consider to be my some of my best work doesn’t gain the numbers that I think it will or should. Other times, the stuff I’m pretty indifferent about ends up becoming the most popular.
I’ve written posts that I thought were my best at the time only to look back months later and realise it could have been so much better.
And so the idea of my best work is pretty flexible. If in 20 months of daily blogging, this post was the best thing I’d ever written, I have no doubt that I’d change my mind a few months later.
Reminding myself of all this makes blogging every day so much easier.
I’ve been daily blogging on this site for 22 months now, almost 2 years.
It’s something that I enjoy doing and I love that I’ve created a space to share my thoughts on various aspects of life and my experiences.
However, I’ve recently started thinking about what changes I could make to this site and how I can make it better.
One of the first things that came to mind was posting less. In the past couple of weeks, I’ve found myself not enjoying posting so often. I began thinking about how much I could improve the site if I was no longer sharing a new piece every day and I relaised that maybe it’s time for me to quit daily blogging.
Perhaps you’re in a similar position to me or maybe you are just curious. Either way, here are a few reasons to quit daily blogging:
- You’re no longer enjoying it
- Your audience is overwhelmed
- The quality of your content is decreasing
- You’re posting out of habit rather than because you have something worth sharing
- You want more time to work on other projects
- You’re not happy with your content
- Posting daily no longer feels beneficial
The beauty of a blog is that you can create your own schedule. You might quit posting daily and realise that all you needed was a break and so maybe after a month you’ll go back to it. However, you might also realise that you’re much happier posting less.