Creating a sustainable business

Some of the businesses that have suffered the most are the ones built on bringing people together and having person to person interactions.

On the other hand for the people that have created online businesses they can run from anywhere, it’s pretty much business as usual. They may even be seeing an increase in customers/clients as people look for something to turn to in these uncertain times.

And so now these people that used to run businesses based on people being together are having to re-think their plans.

Asking themselves questions like ‘How can I transform the in person experience to an online experience without a loss of value?’. That could be as a plan to totally move their business to the online world or to be a supplement to their usual income.

An example could be in person one on one coaching, moving to online one on one coaching or group coaching sessions.

A group cooking class moving a to live online cooking class that can also be purchased afterwards.

A baked goods store moving to click and collect or home delivery.

I think the current situation has made a lot of people realise that their are different (and in some cases better) ways of doing things.

 

You’re lucky until you’re not

The idea of luck is great as a one off thing but if you grow to rely on it you’ll end up becoming lazy and disappointed.

You’ll be lazy because you’ll live your life assuming that you don’t have to try so hard because luck will balance things out for you.

And you’ll be disappointed because at some point things won’t balance out and you’ll be left wondering why?

Luck isn’t sustainable to rely on for the life you want but it’s great as an addition to a life you’ve worked for.

Luck is like the icing without the cake or the digestive biscuit without the chocolate, you’re perfectly fine without it.

Granted, there’s nothing wrong with holding the belief that things will turn out swimmingly but you can’t really expect that when you’ve taken the do nothing approach.